Branding is a cause,
born from the sincere intention to create
positive impact
In today’s fast-paced, technology-driven world, the most complex challenges cannot be solved by governments or NGOs alone. We need a new vision of success and profit—one where businesses are a force for responsible growth and a means for a greater good.
We believe that brands have the power to lead this transformation. They are engines of innovation in times of change, creating meaningful, inspiring, and fair connections with people.
For us, strong and relevant brands are built from sincere intentions and the desire to create positive impact.
Impactful brands are created
by people who understand
the impact of their actions
We believe the future of branding is shaped by the people behind the brands. Our mission is to help you elevate your skills, expand your strategic vision, and, above all, unlock your creative potential.
CREATIVE & STRATEGIC SPACE
Through a more human, fluid, and creative process, we empower branders to create brands that make a difference, inspire trust, and transform the market.
We want every brander to have the tools and confidence needed to lead their projects with authenticity, connecting people and brands in meaningful ways.
This is our sincere intention ✨.
We elevate the skills and confidence
of branders to create meaningful brands
and redefine the future of branding
How this happens in practice:
Learning is most powerful when it's practical, intuitive, and engaging. Our learning experiences are designed to stimulate both the creative and strategic sides of branders, providing the structure and confidence you need to operate at your best and create brands that connect and transform.
Learning in Stages:
One Step at a Time
Absorb the content at your own pace, with short, focused modules. This approach allows you to understand and apply strategic concepts in a fluid and consistent manner.
Playful and Experiential Learning
We combine creativity and knowledge through playful approaches that facilitate learning, allowing you to retain and apply concepts in an enjoyable and effective way.
Flow, Pleasure, and Ease
By the end of each stage, you will be in a state of full creative flow, leading branding projects that connect brands and people with authenticity and impact.
Hands-On: Practical and Intuitive
Here, you experiment and create. We turn learning into practical action, so that every brander can master the tools and processes that truly make a difference in the market.
Hands-On Thinking and Intentional Creation
The practice of thinking with your hands strengthens your creative process. With each practical exercise, you create deep connections with your work, ensuring that your ideas become real and impactful.
My journey in Branding
I am Livia Germano, the creator of Sincera Space.
My career began as a graphic designer, but I quickly realized that my true interest lay beyond creative execution. I wanted to explore the strategic thinking behind brands—how they could not only impact businesses but also transform the world.
This desire to delve deeper led me to invest heavily in my education, completing MBAs, postgraduate degrees, and fully immersing myself in the world of branding, strategy, and innovation. Over the past 20 years, I’ve had the opportunity to create my own methodologies, lead strategy teams in top consultancies, run my own business, and collaborate with brands across various sectors, particularly in health, which is one of my great passions.
My journey has taught me that branding is not just about building strong brands but about empowering the people behind those brands. This realization planted the seed for Sincera Space—a place to promote exchange and learning, where branders like you can strengthen, innovate, and thrive.
My Mission at Sincera Space
My mission is clear: to empower branders at any stage of their careers so they can lead with confidence, create authentic and inspiring brands, and transform their markets. I believe that when strategy, creativity, and collaboration come together, branding becomes a force for genuine impact.
Teaching and Mentoring: Shaping the Future of Branding
Education is an essential part of my professional life. As a professor in MBA programs and branding schools, I am passionate about equipping the next generation of strategists with the skills, confidence, and critical thinking necessary to thrive in the dynamic world of branding and innovation. Teaching is more than a profession for me; it’s an opportunity to shape the future of our industry by creating learning experiences that are practical, engaging, and transformative.
At Sincera Space, you will find that same spirit: an environment where learning is hands-on, where theory meets practice, and where creativity flows to create authentic brands and projects that truly make a difference.